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History of Communication Exam
All previous Quiz questions
53 cards·by halbrad
1.This is the plant ancient Egyptians use to make writing surfaces.
B. Papyrus
2. According to our text, the best selling religious book of all time is
C. The Holy Bible
3. The first type of proto modern book, which used sheets of material sewed together at the
edges to allow the book to be opened at any page
B. Codex
4. Many books from the middle ages were called illuminated manuscripts because they were
C. Elaborately decorated with colorful designs and illustrations
the term used for someone completely against technology
Luddite
were cheap, machine -made pulp paper books that often sold for five or ten cents and were hugely
popular in the late 1800s
Dime novels
According to our text, German inventor Johannes Gutenberg invented the printing press in
B. 1453
Which of the following is the largest trade book publisher (based on North American revenue in
millions of dollar)?
D. Penguin Random House (Bertelsmann)
Media convergence has 2 meanings
B. It is collaboration and co-authoring of a print, electronic book, or audio book by two or
more authors who primarily write independently.
Cardboard advertising displays that hold print books are called
book dumps.
A topical book that is published quickly after a major event is called an
instant book
In 1887, this reporter was “committed” to the Women’s Lunatic Asylum to discover and document
harsh treatment of the patients; this young re
Nelly Bly
The early American colonial newspapers, such as Benjamin’s Day’s in 1833 New York Sun that
featured human interest stories were called the:
Penny Press
Yellow Journalism is a journalism term:
from the late 1800’s stressing profit, sensationalism, crime, and large headlines.
featured fictional storytelling techniques - such as detailed setting descriptions and
extensive character dialogue - to nonfictional materi
Literary Journalism or new journalism,
Besides providing community calendars and meeting notices, _______ newspapers mostly
carry articles on local schools, social even
Consensus Oriented
newshole
the space left for news in the paper after the ads have been placed
In targeting audiences by age, the most dramatic recent success comes from magazines aimed at
Adults over fifty
Which magazine was the foremost outlet for photojournalism in the mid-twentieth century?
LIFE
Which of the following is an example of a webzine?
Slate
publications that combine magazine style with a catalog sales pitch.
Magalogs
BONUS: Regarding newspaper revenue for The Newark Advocate according the Ben Lanka, the
newspaper editor who spoke to our class, the adverti
50:50
This Frenchman invented the phonoautograph in the 1850’s that could NOT play back sound, but
could show a picture of sound waves on the blac
Edouard-Leon Scott de Martinville
A major difference between sound recordings made by Emile Berliner and those made by Thomas
Edison was that
Berliner’s disks were flat.
According to Steph Yin’s 8-27-16 NYTimes article, “The Accidental Plagiarist in All of Us.” -
the act of claiming to have an original idea (
Cryptomnesia.
Under the 1953 compromise reached by CBS and RCA, singles were released on what format?
45 rpm
According to the Recording Industry Association of America (RIAA), the statistics we viewed
in class indicated that the largest revenues in
streaming services.
Which of the following moral and cultural boundaries did rock and roll NOT blur in the 1950’s?
Old and young
Our guest coming in to speak about radio - from WCLT Radio Station is
Doug Pricer
The public found it easy to believe Orson Welles’s broadcast of World of the Worlds because
It sounded like an authentic news report
The questionable practice by which record promoters pay deejays to play particular records
to increase record sales is called
payola
The development of programming by station managers - rather than disc jockeys - in which music
and talk programs of specific styles are play
format radio
Nickelodeons were
C. The original movie theatres, located mainly in working-class neighborhoods.
To gain access to popular movies, early theatre owners and exhibitors had to agree to rent
untested or marginal fils with unknown actors. Th
book blocking
To gain access to popular movies, early theatre owners and exhibitors had to agree to rent
untested or marginal fils with unknown actors. Th
book blocking
Which film was the first successful “talkie” motion picture - synchronizing movement,
speech, and sound
C. The Jazz Singer
In an effort to compete with television in the 1950’s the movie studios began making
D. Films that dealt with such social problems as drug abuse and racism.
The greatest source of revenue for a movie is
A. DVD sales and rentals.
In its early days, television drama drew on
C. British Theatre for many of its ideas, sets, actors, and directors.
While the premier of the 1952 Today Show news broadcast (viewed in class) had undergone many
transformations over time, one of the features
B. Crawler or news sticker.
The practice of recording shows and watching them later when it’s more conventional is called
C. Time Shifting.
The kinetoscope was/is
B. A single person viewing system showing a series of images through a peephole.
A foley artist
B. Uses props and recording equipment to create sound effects for movies.
what was the original motivation for developing the internet?
military government communication
according to what we learned in class ___ is currently the most used social media site in the us
youtbe
the person credited with being father of email and who in 1971 developed the
username@internet.address configuration was
ray tomlinson
fiber optic cable capable of transmitting thousands of messages simultaneously (via
userlight became the standard for conveying communicati
1980s
ARPAnet officially ended and the commercialization of the internet began in the early
1980's
according t our text how far back can electronic game tracing its origins
penny arcades in the 1880s
who are "bosses" in gaming terminology
Why do experienced online gamers form guilds or clans
to avoid associating with inexperienced or unethical players
what is the primary revenue source for the electronic game industry
the sale of games and consoles
What was the entertainment software rating board created to do
answer